There has to be a better way.

Apps, games, marketing tools, and experiments that turn everyday frustration into something better.

Apps

The app collection

Small software for problems that should not be this annoying.

RollCairn iOS · Coming soon Photo cleanup should not need an account. Sort privately, right on your device. View app TaskCairn iOS · Coming soon Your tasks and saved links should not live in five places. Keep the useful things together, privately. View app SelfCairn iOS · Coming soon A journal should not score your feelings. Write honestly, without being measured. View app Seattle Raccoon Run iOS · Coming soon Not every spare minute needs an endless feed. Take a night run with a real finish line. View app GameCairn iOS · Coming soon Games are easy to discover and surprisingly easy to forget. Give every game you want to play a place to land. View app

One lab, several kinds of work

Ideas are the common thread.

FromTheShower is where Marcos Arteaga develops useful products, explores better ways to do performance marketing, and builds tools for people making things of their own.

Apps & games

Private, focused software for real problems—and small games designed to be enjoyed rather than endlessly consumed.

Performance marketing

Paid-media thinking, practical measurement, and hands-on work grounded in what actually improves performance.

Tools for builders

ShowerIQ, a performance dashboard; an SEO tool for indie developers; and other experiments that make complicated work easier to understand.

FromTheShower

Software should be on your side.

Private by default

On-device processing wherever it makes sense.

No engagement tricks

No streaks, manufactured urgency, or manipulative prompts.

No unnecessary accounts

Open the app and get on with what you came to do.

Respect people’s time and money

No dark patterns, surprise costs, or subscriptions without real ongoing value.